01 · The Cinematic Curriculum Method
Start the courseCognitionBlueprintby Academic Method Stop teaching content.Start designing outcomes.
Courses cut like cinema.Every scene made to last.
The Problem
A badly designed course doesn’t just fail students.
It fails your reputation and your revenue. The chain reaction is predictable, measurable, and almost always avoidable — if the course is designed correctly from the start.
01
Poor Design
No clear outcomes. No narrative structure. Content dumped, not designed.
02
Students Disengage
No emotional hook. No pacing. Students stop showing up after week two.
03
Completion Drops
Interest fades mid-course. The final modules go unwatched.
04
No Results
Students who don’t finish don’t get results. No outcome means no satisfaction.
05
No Word of Mouth
Students with no results don’t refer anyone. Your organic growth flatlines.
06
Commercial Failure
Refund requests. Bad reviews. No growth. Every new sale costs more than the last.
The Courses
Curriculum, by design.
Every course built on the same six-pillar research framework.
Launch list02 · Course Architect Operating System
Join the launch list to hear first when the Course Architect Operating System opens.
The Books
The methodology, in print.
Read the framework. Apply it yourself. Each volume stands alone — start with whichever speaks to where you are right now.
Books£8.99 £4.99
365 Laws, Principles, and Practices for Education
A page a day for a year: one law, principle or practice you can carry straight into a classroom, a lecture or a course you’re building.
Books£8.99 £4.99
Attention Engineer
The four design principles that decide whether a learner attends, and how to design against attention breaking before it does.
Books£8.99 £4.99
The Cinematic Curriculum Method
The structural logic of filmmaking applied to course design: acts, sequences and scenes, with learning science under every beat.
Books£12.99 £4.99
Architect of Mind
How the great educators built minds, and what their methods reveal for anyone designing learning today.
The Tools
The method, as tools.
Eighty-two web apps for planning, designing and running a course. Open one with your course in front of you, work through it, and keep the result as a PDF. They come in kits: by the job in front of you, or by the book they come from.
Resources
The Complete Academic Method Toolkit
I want the whole system. Every tool, every stage of course design and delivery.
£49.99
Resources
Course Design & Development
How do I design my course from a blank page? From promise to blueprint — everything to architect a course before you build a single lesson.
£14.99
Resources
Running the Classroom
How do I teach well, day to day? The teaching craft — your lenses, habits, inclusion, feedback, reflection, and stance.
£12.99
Resources
The Cinematic Curriculum Method Toolkit
All 39 tools from the Cinematic Curriculum Method in one bundle, organised exactly as the book teaches them.
£19.99
The Methodology
Six research pillars.
Six disciplines. One framework. The research base behind every course, book, and tool on Cognition Blueprint.
Pillar 01 — The Method
Learning Science
What the evidence actually says about memory, recall, and what makes lessons stick. The research, not the folklore.
Ebbinghaus, Bjork, Roediger, Sweller
Pillar 02 — The Mind
Cognitive Psychology
How the mind processes information, builds mental models, and sustains attention. Designing with the brain, not against it.
Miller, Baddeley, Kahneman, Anderson
Pillar 03 — The Hook
Engagement & Attention
What cinema, design, and games know about holding focus — applied to learning, on purpose.
Csikszentmihalyi, McGonigal, Murch
Pillar 04 — The Surface
Design Principles
How information is presented matters as much as what it says. UX, hierarchy, and pacing brought to curriculum.
Tufte, Rams, Norman, Nielsen
Pillar 05 — The Rules
Laws & Logic
Hick. Miller. Cognitive load. Occam. Pareto. The principles every well-built system runs on.
Occam, Pareto, Hick, Cialdini
Pillar 06 — The Proof
Real-World Practice
15+ years of programme design, validation, and academic leadership — translated into something you can actually use.
Schön, Dewey, Shulman, Laurillard
Pillar 01
01
Learning Science
Ebbinghaus, Bjork, Roediger, Sweller
Pillar 02
02
Cognitive Psychology
Miller, Baddeley, Kahneman, Anderson
Pillar 03
03
Engagement & Attention
Csikszentmihalyi, McGonigal, Murch
Pillar 04
04
Design Principles
Tufte, Rams, Norman, Nielsen
Pillar 05
05
Laws & Logic
Occam, Pareto, Hick, Cialdini
Pillar 06
06
Real-World Practice
Schön, Dewey, Shulman, Laurillard
Who built this
Creators who research. Academics who create.
Most learning theory never leaves academia. Most online courses ignore academic research entirely.
We sit in that gap.
15+ years designing learning that works in the real world, not just on paper.
Track record
100+
Courses built across industry, CPD & online
4
Degree programmes designed from scratch
1000s
Students taught through this methodology
From Kevin
If your students are failing your course, your course design is failing them.
Most courses are forgotten within a week. Ours are built so yours aren't.
The Solution
Six research disciplines. One framework that fixes it.
Every course, book, and tool on Cognition Blueprint is built on the same six-pillar research framework — the same one used to design real degree programmes over 15+ years of institutional practice.
01
Grounded in evidence, not folklore
Each pillar is a research discipline with a literature behind it — memory, attention, cognitive load, design. What the studies actually show, translated into moves you can make in your course this week.
02
Tested where the stakes are highest
The framework wasn’t invented for the creator economy. It was built designing accredited degree programmes — where curriculum gets audited, validated, and defended.
03
One framework, every product
The courses teach it. The books document it. The tools score against it. Whichever door you come in through, you’re learning the same system — and each piece makes the others sharper.
Course LibraryFrom foundations to advanced architecture
Books & ResearchPublished, public, no jargon
Tools & TemplatesWeb apps, frameworks, design systems
What's here
A complete toolkit for designing better learning.
Cognitive ScienceAI Inside
Inside the LMS.
Course memory
An AI that remembers every lesson you've taken.
It carries your last lesson into the next one, and still knows what you did in module one when you reach the finish. Over the course it learns how you learn, then feeds that forward.
In-lesson notes that feed forward.
Take a note anytime, right inside the lesson. It moves with you and feeds forward — earlier work resurfaces exactly when the next lesson needs it.
Workbooks
Worked examples for everything you build.
Every exercise ships with our own worked example — so you never stare at a blank page. See exactly how we did it, then make it yours. On every course.
Start Today
Design learning that actually works.
Start with the flagship course.